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Meta Tag Generator

When your web page title and meta tags are properly constructed, you can control how search engines present your web page in their search results.

Use this free meta tag optimizer tool to quickly create search engine friendly titles and meta tags for your web pages that are optimized for all search engines.

What are Meta Tags?

Meta tags and HTML title tags are special HTML elements found in your web page source code. Don't worry, most all web page authoring tools and template driven websites allow you to easily change your web page title and meta tags without the need for you to edit the HTML source code.

With the help of this tool and instructions, you will easily create search engine friendly titles and meta tags for all your web pages.

Optimizing Meta Tags

When titles and meta tags are properly optimized, search engines have the necessary information needed to optimally display and rank your web page in their search results. If not optimized for search, your rankings and click-through traffic will suffer. Visit the SEO Learning Center to learn how it's done the right way.

Fact: All major search engines use titles and meta tags for ranking purposes and for displaying links in their search results. This includes Bing, Google, Scrub The Web and others.

Meta Tag Builder

Complete the form below and we will automatically generate your new search engine friendly title and meta tags. We will also provide you with instructions on how to install and use them on your web page.

Last Updated: Nov 25, 2016

 SEO Tip...

All search engines limit what they display in their search results and we have found a maximum of 60 bytes (or characters) to be safe for all major search engines and directories. We recommend your title be between 40 and 60 characters in length for optimum social and search engine visibility.

The web page title is often the only piece of information a person uses to decide which link to click on. It is very important for you to use high-quality, keyword rich titles for all your web pages.

 SEO Tip...

All search engines limit what they display in their search results. Keeping your description between 130 and 150 bytes (or characters) in length helps ensure your description will fit well in the search results of all major search engines and social websites.

Think of this area as being like the back cover of a book. The idea here is to promote interest and a click-through. Try to include keywords found in your title here as well.

Google says: high-quality descriptions can be displayed in Google's search results, and can go a long way to improving the quality and quantity of your search traffic.

 SEO Tip...

The Page Keywords field is optional. In fact, most all search engines these days ignore the <meta> Keywords tag entirely. However, if you provide accurate keywords here that also appear in the visible part of your web page, it has been reported to improve your rankings with some search engines.

Enter no more than 25 keywords total (fewer is better). Listing keywords here that do not appear in the visible part of the web page is not recommended. In fact, keyword stuffing can have a negative impact on your rankings with some search engines.

 SEO Tip...

Which Character Encoding?

In order to display a web page correctly, the browser must know what character set (character encoding) the author used when creating the page. If you are not sure which character encoding to select, you can try the following:

  1. If this is a new web page then we recommend the universal "utf-8" encoding. This is the most common and is easily understood by all major search engines.
  2. If the web page is already created then it most likely has the <meta> Charset tag installed. In this case you can locate your existing <meta> Charset tag and select the same charset value from the list above.
  3. The Web Page Analyzer and the HTML Validator tools will report the character encoding it detects when processing the page.
  4. You can ask an SEO expert to have a look.

The  W3C says - "it is a good idea to use a Unicode encoding wherever possible".

The <meta> Robots Tag

Warning: Checking any box here will restrict search engine access in some way. If you do not wish to restrict the indexing behavior of search engines then leave these boxes unchecked.

 SEO Tip...

Meta Robots Tag Explained

The following <meta> Robots attributes are compatible with all search engines.

  • NOINDEX prevents "friendly" robots from indexing the page. However, robots are still allowed to follow links found on the page.
  • NOFOLLOW prevents "friendly" robots from following links found on the page.
  • NOARCHIVE prevents some search engines from storing a cached copy of your page.
  • NOSNIPPET prevents Bing, Google and Yahoo! from showing a snippet (description) nor a preview thumbnail (were applicable) for the page.
  • NOODP prevents Bing, Google and Yahoo! from using the  Open Directory Project (ODP) listing's title and/or description (also called snippet) in their search results pages.
  • NONE prevents anything on the page from being indexed or followed. The value of NONE would have the same affect as checking all available boxes.