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Meta Tag Builder - 100% Free!

When Titles and Meta Tags are properly used you will have much more control over what is displayed in search results. Use our free Meta Tag creator tool below to help you generate Meta Tags for Google, Meta Tags for Bing, Meta Tags for STW and other search engines.

Fact: All major search engines including Google, Yahoo!, Scrub The Web, Bing and others use Titles and Meta Tags! Don't take our word for it, visit Open Window to Google Google™ or Open Window to Yahoo! Yahoo!® and see what they have to say about Meta Tag optimization.

Meta Tag Generator

When Titles and Meta Tags are not properly optimized, search engines will not have the information needed to properly rank and display the page in their search results. Our free Meta Tag Generator will help you create these basic key elements so your Title and Meta Tags are at least search engine friendly. Having proper Bing Meta Tags and proper Google Meta Tags will help your web pages look better in all search engines. In fact, when Titles and Meta Tags are properly optimized, your web pages will rank better in all search engines too.

What are Meta Tags?

Titles & Meta Tags are special HTML Tags that are inserted into your web page and are often not directly visible to your visitors.

Web page Titles & Meta Tags help search engines understand, catalog and categorize your web pages so those looking for your products or services can find you. There are many different types of MetaTags that can be used for many different purposes, but our main focus here are the Meta Tags used with basic search engine optimization.

Why do I Need Titles & Meta Tags?

Every web page should have a Title and a Meta Description Tag. Your web page Title is similar to the Title of a book and the Meta Description is similar to the preface or back cover of a book and is used to describe what the web page is about. Since search engines display this in their search results, it is very important that your Title and Meta Tags be search engine friendly.

How Do I Use Meta Tags & Titles?

After creating your new Title and Meta Tags with this program, we will provide additional instructions on how to install them on your web page. In short, Meta Tags MUST be placed between your opening <head> and closing </head> Tags. In addition, all web pages MUST contain both the opening <html> and closing </html> Tags to be considered robot friendly HTML documents. Below is a sample of Meta Tag usage (highlighted in red) and the use of the Title Tag (highlighted in green).

Title and Meta Tags Example:

<!DOCTYPE html PUBLIC "-//W3C//DTD HTML 3.2//EN">
<meta http-equiv="Content-Type" content="text/html; charset=iso-8859-1">
<title>Your Web Page Title</title>
<meta name="description" content="Your description">
<meta name="keywords" content="
keyword1 keyword2">
The viewable content of your web page.

How Do I Create Meta Tags & Titles?

Use the Meta Tag Generator form below to generate your "search engine friendly" Meta Tags & Titles. When it comes to search engines there are five major Tags that are important. These Tags will be created for you after you complete the form below:

Did you know? Our Member's Meta Tag Builder can automatically insert your Title & Meta Tags into your web page's (X)HTML source for you! This feature helps insure you get it right the first time. To use the Member's Meta Tag Builder, create an account. If you would like to do this yourself continue with the DIY Meta Tag steps below.

Title Tag: required

Enter a Title for your web page. Think of this like the Title of a book. Be specific and don't write something like "Home Page".

Tip: The 60 character limit for the Title Tag is because some search engines will only display a maximum of 60 characters of text for the Title in their search results. Keeping your Title Tag under 60 characters helps insure your Title makes sense in the search results. Be smart and make sure your Title is not chopped off!

Meta Charset Tag:

Browsers and many search engines use the Meta Charset to determine how to translate the bytes in the document into characters on the screen. Basically this helps search engines and browsers understand how to present the HTML code and text found in the web page. If you would like to learn more about the Meta Charset visit Open Window to Visit

Which Charset to use? If you are not sure which Meta Charset to use there is a couple of options available to you:

  1. You could try viewing your web page HTML source code and locate the existing Meta Charset Tag if there is one.
  2. Select one that matches the language your web page is written in from the drop-down list below.

Hint: The majority of English spoken web pages created with Windows would select English - windows-1252, but virtually any English one listed below will usually work just fine.

<- if two options are available we suggest you try the first one

Meta Description Tag: required

Enter a description for your web page. A maximum of 150 characters is suggested for this Tag. You get one chance to capture the attention of those viewing your description. Pages with powerful Titles and a short description can pull in a lot of traffic from search engines if constructed properly.

150 Characters Remaining

Tip: The 150 character limit for the Meta Description Tag is because some search engines will only display a maximum of 150 characters of text for the description in their search results. Keeping your Meta Description Tag under 150 characters helps insure your description makes sense in the search results. Be smart and make sure your Meta Description is not chopped off!

Meta Keywords Tag:

You are not required to enter anything into the Meta Keywords text box below. Most search engines these days ignore the Meta Keywords. However, if you provide words in the Meta Keywords Tag that also appear in the viewable part of your web page, the Meta Keywords Tag may help your rankings with some search engines.

Enter keywords and keyword phrases for your web page. Separate each keyword or keyword phrase by a comma and then a space (e.g, keyword, keyword phrase, keyword, etc.). A maximum of 814 characters is allowed for this Tag, but we wouldn't recommend you use that many or you can suffer from keyword saturation, or even be labeled as a keyword spammer. Just a few highly targeted keyword phrases will usually do the trick. It is also recommended you only include words here that can also be found in the viewable part of the web page.

814 Characters Remaining


If you find this web page and SEO tool useful, would you please provide a link from your web page so others can find us too? Here's the HTML to use:

A Text Link:

The above HTML code will produce the following link:

Meta Tag Generator

Or a Graphic Link:

The above HTML code will produce the following link:

Meta Tag Generator

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